Privacy Policy
PRIVACY PARTICULARS
This is the privacy policy of Burlwood & Lye
It explains how we process personal data collected through the website www.burlwoodandlye.co.uk (collectively, the “website”)
In this policy “we”, “us”, or “our” refer to Burlwood & Lye
Burlwood & Lye Company Number – 11437397 Burlwood & Lye VAT Number – 308498770
Registered address is 147 New London Road Chelmsford Essex CM2 0AA
DATA PROTECTION INTRODUCTION
- This Privacy Policy sets out the conditions under which we process any information that we collect from you through the Website, or that you provide to us.
- In the context of the law and this notice, “process” means collect, store, transfer, disclose, use or otherwise act on.
Information. - It covers information that could identify you (“personal data”) and information that could not (“non-personal data”).
INTRODUCTION CONTINUED
A. We identify that all visitors to our website are entitled to know that their personal data will not be used for any purpose unintended by them and will not accidentally fall into the hands of a third. The protection of your privacy and confidentiality is taken most seriously.B. It is hoped that just as we undertake to preserve the confidentiality of all information you provide to us, the same is reciprocated.
C. In regard to your personal data, it is now law that we ensure you know your obligations and rights. We are doing this now by notice. If you would like to learn more, please visit http://www.knowyourprivacyrights.org/
D. The Ibrido Policy complies with UK law, including that required by the EU General Data Protection Regulation (GDPR) and the DPA (Data Protection Act).
Except as set out below, we do not share, or sell, or disclose to a third party, any information collected through our website:
- The basis on which we process information about you
- The law requires us to determine under which of six defined bases we process different categories of your personal data and to notify you of the basis for each category.
- If the basis on which we process your personal data is no longer relevant, then we shall immediately stop processing your personal data.
- If the basis changes, then if required by law we shall notify you of the change and of any new basis under which we have determined that we can continue to process your information.
- You can find information about the bases on which we rely in the section “Personal data that we collect from you”.
PERSONAL DATA
In this section we explain what personal data we collect from you and how we use it. We use your personal data for limited, specified and legitimate purposes explicitly mentioned in this notice. Burlwood & Lye comply with data minimisation principles meaning we collect only the most minimal amount of personal data that is necessary for your use of the website. Your data is therefore used to provide you with access to the website, registering your account, processing your payments, delivering your orders, protecting, maintaining and improving the website, conducting research about our business activities, replying to your enquiries, and pursuing our legitimate business interests.OVERVIEW OF PERSONAL DATA TYPES
E. This part of the policy gives an overview of the types of personal data we collect, the legal basis on which we rely when processing it and the purposes for which we use it.
E1.User/Trade account: When you register your user account, we collect your name, email address and password. When you update your user account, we will collect your We use this information to register and maintain your user account, enable you to order our products, contact you, (if necessary), and maintain our business records. The legal bases on which we rely are ‘performing a contract with you’ and ’pursuing our legitimate business interests’ (i.e., operate, analyse, grow, and administer the website). We will store this data until you delete your user account.
E2. Ordering: When you make an order, we collect your first and last names, company name, delivery address, billing address, phone number, and email address. We use this information to process your orders, deliver your orders, and maintain our business records. The legal bases on which we rely are ‘performing a contract with you’ and ’pursuing our legitimate business interests’ (i.e., administer our business). We will store this data until you delete your user account, unless we need to keep our business records for the time required by law.
E3. Payment: When you make a payment for your order, our payment processors will ask for your payment information, such as your credit card details, name on card, and billing address. We use such information to process your payments and maintain our business The legal bases on which we rely are ‘performing a contract with you’ and ’pursuing our legitimate business interests’ (i.e., administer our business). We will store this data until the time period for which we have to keep our accountancy records expires.
E4. Email: When you contact us by email, or by using the contact and/or trade account form available on the website, we collect your name, email address, phone number, and any information that you decide to include in your message. We use such data to respond to your enquiries and provide you with the requested information. The legal bases on which we rely are ‘pursuing our legitimate business interests (i.e., grow and promote our business) and ‘your consent’(for optional personal data). We will store this data until you stop communicating with us.
E5. IP address: When you browse the website, our third-party analytics service providers (as explained below) may collect your IP address for the purpose of analysing the technical aspects of your use of the website. The lawful basis on which we rely when processing such data is ‘pursuing our legitimate business interests (i.e., maintain and analyse our website). We will store this data as long as analytics records are necessary for our business.
E6. Cookies: We use cookies to support your use of the website and for analytics purposes. For more information on our use of cookies, please refer to the section “Cookies”. The lawful base on which we rely when processing cookie-related data are ‘pursuing our legitimate business interests’ (i.e., to support, analyse, and protect the website) and ‘your consent’ (for non-essential cookies).
THIRD PARTY INFORMATION
F. The Burlwood & Lye website allows you to post information with a view to that information being read, copied, downloaded, or used by other This information provided is given with the understanding that it will be shared with a third party.
These could include the below list (though please note this list is not exhaustive):
- Posting a message on our forum
- Tagging an image
- Clicking on an icon next to another visitor’s message to convey and/or engage your agreement, disagreement or thanks.
F1. In posting personal data, it is up to you to satisfy yourself with the privacy level of every person who might use it.
F2. We do not specifically use this information except to allow it to be displayed or shared.
F3. We do store it, and we reserve the right to use it in the future in any way we decide.
F4. Once your information enters the public domain, we have no control over what any individual third party may do with it. We accept no responsibility for their actions at any time.
F5. Deleting data: Provided your request is reasonable and there is no legal basis for us to retain it, then at our discretion, we may agree to your request to delete the personal information that you have posted. You can make a request by contacting us at info@burlwoodandlye.co.uk
DISCLOSURE TO THIRD PARTIES
G. When we disclose your personal data: We keep your personal data in strict confidentiality. However, if necessary for the intended purpose of your personal data, we will disclose your personal data to the service providers with whom we cooperate (our data processors). For example, your personal data may be shared with entities that provide technical support services to us, such as hosting, shipping, and email distribution services. We do not sell your personal data to third parties and do not intend to do so in the future. The disclosure of your personal data is limited to the situations when it is required for the following purposes:
- Ensuring the proper operation of the website
- Ensuring the delivery of products purchased by you
- Responding to your enquiries
- Pursuing our legitimate business interests
- Enforcing our rights, preventing fraud, and security purposes
- Carrying out our contractual obligations
- Law enforcement purposes; or
- If you provide prior consent to such a disclosure.
G1. List of our processors: We choose our data processors carefully and make sure that they ensure an adequate level of protection of personal data that is consistent with this Privacy Policy and the applicable data protection laws. The data processors that will have access to your personal data are:
- Our hosting provider Bit2Flash located in Writtle in the UK
- Our analytics service providers Google Analytics
- Our email services
- Our payment service providers Xero, Stripe and Dojo located in the UK
- Our shipping service provider Bowler Group Ltd, DPD, Palletways, FedEx, and their other associated agents
- Our independent suppliers
G2. Data Processed outside the UK: From time-to-time aspects of our business may be Accordingly, data obtained within the UK, or any other country, could be processed outside the European Union. We use and follow all the safeguarding issues with respect to data transferred outside the UK and Europe.
G3. Disclosure of non-personal data: Your non-personal data may be disclosed to third parties for any purpose as it does not identify you as a natural person. For example, we may share it with prospects or partners for business or research purposes, for improving the website, responding to lawful requests from public authorities or developing/selling new products and services.
G4. Legal requests: If requested by a public authority, we will disclose information about the users of the website to the extent necessary for pursuing a public interest objective, such as national security or law enforcement.
G5. Successors: In case our business is sold partly, or fully, we will provide your personal data to a purchaser or successor entity and request the successor to handle your personal data in line with this notice.
PROTECTION OF PERSONAL DATA
H. We implement technical and organisational security measures that protect your personal data from loss, misuse, unauthorised access and The security measures taken by us include secured networks (SSL), strong passwords, limited access to your personal data by our staff, and anonymisation of personal data (when possible).
INFORMATION RELATING TO YOUR METHOD OF PAYMENT
I. Payment information is never taken by us or transferred to us either through our website or otherwise. Our employees and contractors never have access to it. At the point of payment, you are transferred to a secure page on the website of Xero. That page may be branded to look like a page on our website, but it is not controlled by us.
SENDING A MESSAGE TO OUR SUPPORT TEAM
J. When you contact us, whether by telephone, through our website or by e-mail, we collect the data you have given to us in order to reply with the information you need. We record your request and our reply in order to increase the efficiency of our business.
We keep personal data associated with your message, such as your name and email address so as to be able to track our communications with you to provide a high-quality service.
COMPLAINING
K. When we receive a complaint, we record all the information you have given to us. We use that information to resolve your If your complaint reasonably requires us to contact some other person, we may decide to give that other person some of the information contained in your complaint. We do this as infrequently as possible, but it is a matter for our sole discretion as to whether we do give information, and if we do, what that information is.
AFFILIATE AND BUSINESS PARTNER INFORMATION
L. This is information given to us by you in your capacity as an affiliate of us or as a business
It allows us to recognise visitors that you have referred to us, and to credit to you commission due for such referrals. It also includes information that allows us to transfer commission to you. The information is not used for any other purpose. We undertake to preserve the confidentiality of the information and of the terms of our relationship. We expect any affiliate or partner to agree to reciprocate this policy.
COOKIES
M. Cookies are small text files that are placed on your computer’s hard drive by your web browser when you visit any They allow information gathered on one web page to be stored until it is needed for use on another, allowing a website to provide you with a personalised experience and the website owner with statistics about how you use the website so that it can be improved. Some cookies may last for a defined period of time, such as one day or until you close your browser. Others last indefinitely. Your web browser should allow you to delete any you choose. It also should allow you to prevent or limit their use.
M1. Our website uses cookies. They are placed by software that operates on our servers, and by software operated by third parties whose services we When you first visit our website, we ask you whether you wish us to use cookies. If you choose not to accept them, we shall not use non-essential cookies for your visit except to record that you have not consented to their use for any other purpose. If you choose not to use non-essential cookies or you prevent their use through your browser settings, you will not be able to use all the functionality of our website.
Your current state: No consent given. Manage your consent.
M2. We use cookies in the following ways:
- To track how you use our website
- To record whether you have seen specific messages we display on our website
- To keep you signed in our website
- To record your answers to surveys and questionnaires on our website while you complete them; and
- To record the conversation thread during a live chat with our support team as and when this facility becomes available.
M3. Google Analytics: To analyse your use of the website, we use Google Analytics, the business
analytics service provided by Google LLC located in the United States (“Google”). Google generates statistical information by means of cookies and creates reports about your use of the website. The cookies served by Google Analytics are anonymous first-party cookies (please refer to section 3 for more information) that do not allow us to identify you in any manner. The information generated by cookies will be transmitted to and stored by Google on servers in the United States. To ensure your privacy, your IP address will be anonymised, and Google will not combine your IP address with other information Google holds about you. Thus, Google will not be able to identify you. In certain cases (e.g., when required by law or when third parties conduct services on behalf of Google), Google may transfer the information to third parties. For more information about Google Analytics’ privacy practices, please visit https://support.google.com/analytics/answer/6004245. If you would like to opt- out from Google Analytics, you can do so by installing a Google Analytics opt-out browser add-on available at https://tools.google.com/dlpage/gaoptout?hl=en.
PERSONAL IDENTIFIERS AND NON-PERSONAL DATA FROM YOUR BROWSING ACTIVITY
N. Requests from your web browser to our servers for web pages and other content on our website are recorded. We record information such as your geographical location, your Internet service provider and your IP address. We also record information about the software you are using to browse our websites, such as the type of computer or device and the screen resolution.
We use this information in aggregate to assess the popularity of the web pages on our website and how we perform in providing content to you.
If combined with other information we know about you from previous visits, the data possibly could be used to identify you personally, even if you are not signed onto our website.
OUR USE OF RE-MARKETING
O. Re-marketing involves placing a cookie on your computer when you browse our website in order to be able to serve you an advert for our products or services when you visit some other website. We may use a third party to provide us with re-marketing services from time to time. If so, then if you have consented to our use of cookies, you may see advertisements for our products and services on other websites. You can control how such advertising is shown to you or opt-out from targeted advertising by consulting the guide powered by the Digital Advertising Alliance available
at https://youradchoices.com. For more information on opting out from advertising features on your device, please visit https://www.networkadvertising.org.
THIRD PARTY ADVERTISING ON OUR WEBSITE
P. Third parties may advertise on our In doing so, those parties, their agents or other companies working for them may use technology that automatically collects information about you when their advertisement is displayed on our website. They may also use other technology such as cookies or JavaScript to personalise the content of and to measure the performance of their adverts. We do not have control over these technologies or the data that these parties obtain. Accordingly, this privacy notice does not cover the information practices of these third parties.
CREDIT REFERENCE
Q. To assist in combating fraud, we share information with credit reference agencies, so far as it relates to clients or customers who instruct their credit card issuer to cancel payment to us without having first provided an acceptable reason to us and given us the opportunity to refund their money.
REMOVAL OF YOUR PERSONAL DATA
R. If you wish us to remove personal data from our website, you may contact us at info@burlwoodandlye.co.uk We will answer your request within a reasonable time frame but no later than 30 days. This may limit the service we can provide for you.
ACCESS TO YOUR OWN PERSONAL DATA
- At any time, you may review or update personal data that we hold about you, by signing into your account on our website.
- To obtain a copy of any personal data that is not provided on our website you may send a request to info@burlwoodandlye.co.uk
- Within 30 days after receiving the request, we will tell you when we expect to provide you with the personal data, and whether we require any fee for providing it to you.
YOUR OTHER RIGHTS
S. In addition to your rights of access and removal of personal data, you also have the right to ask us to:
- Rectify inaccurate personal data that we hold about you
- Restrict the processing of your personal data
- Provide you with a copy of your personal data in a structured, commonly used and machine- readable format and move that personal data to another processor
- Stop processing your personal data
- Withdraw your consent if you have provided one; or
- Process your complaint regarding our processing of your personal
If you would like to exercise any of your rights, please contact us by using our contact at info@burlwoodandlye.co.uk to explain in detail your request. We will answer your request within a reasonable time frame but no later than 30 days.
VERIFICATION OF YOUR INFORMATION
T. When we receive any request to access, edit, delete, or otherwise manage your personal data, we shall first take reasonable steps to verify your identity before granting you access or otherwise taking any action. This is important to safeguard you.
USE OF THE WEBSITE BY CHILDREN
- We do not sell products or provide services for purchase by children, nor do we market to
- If you are under 18, you may use our website only with consent from a parent or
- Certain materials on our website are not suitable for persons aged under 15 years of
- We collect data about all users of and visitors to these areas regardless of age, and we anticipate that some of those users and visitors will be children.
- Such child users and visitors will inevitably visit other parts of the website and will be subject to whatever on-site marketing they find, wherever they visit.
U. We use Secure Sockets Layer (SSL) certificates to verify our identity to your browser and to encrypt any data you give us. Whenever information is transferred between us, you can check that it is done so by using SSL and by looking for a closed padlock symbol or other trust mark in your browser’s URL bar or
HOW YOU CAN COMPLAIN
- If you are not happy with our privacy policy or if you have any complaints, then you should tell us by email. Our address is info@burlwoodandlye.co.uk
- If a dispute is not settled, then we hope you will agree to attempt to resolve it by engaging in good faith with us in a process of mediation or arbitration.
- If you are, in any way, dissatisfied about how we process your personal data, you have a right to lodge a complaint with your local data protection authority.
RETENTION PERIOD FOR PERSONAL DATA
V. Except as otherwise mentioned in this privacy notice, we keep your personal data only for as long as required by us:
- To provide you with the services you have requested
- To comply with other law, including for the period demanded by our tax authorities; and
- To support a claim or defence in court.
REVIEW OF THIS PRIVACY NOTICE
W. We may update this privacy notice from time to time as If we have your email address, we will send you a notice about the latest amendments. The terms that apply to you are those posted here on our website, on the day you use our website. We advise you to print a copy for your records.
CONTACT US
X. If you have any question regarding our privacy policy, please contact us by using the following means:
Phone: 01245 914376
Our email address: info@burlwoodandlye.co.uk
Last amendment: 20th July 2025